Film trailers and their importance for distribution and marketing



This is a theatrical trailer for Burn After Reading. The film was released  on 17th october 2008.

The films Unique Selling point is the actors, with George Clooney and Brad Pitt, it makes the audience want to see this film for them as theres a huge following for these 2 a-list actors.
This film, is predominantly a comedy, but what makes this different is that it mixes comedy with action. Also, Brad Pitt and George Clooney very rarely do comedies.
The theatrical trailers primary purpose is tho show clips of scenes in the film, and allows us to know the storyline. The theatrical trailer is just under 2 minutes, which is average for a trailer. It definitely makes the audience want to see more.
The trailers show that is very comedy based, with an action twist, we can see it is quite a "positive" film.
It is a selection of probably the funniest shots and the ones with the most action, or the most noteworthy parts in an abbreviated form without producing spoilers.

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